Ecosystem

The Platform.

Every product below is a step. Each one solves a real problem for a real audience. Together, they form an engagement infrastructure for motorsport.

Growth Engine

Not Just Engagement. Fan Acquisition.

The ecosystem does not just engage existing fans. It introduces new ones to the sport. Every bar game, every watch party, every Pulse Card shared at a friend's house is an entry point for someone who has never followed racing.

Bars

Run games every race weekend. Walk-in customers who came for wings leave as race fans.

Watch Parties

Friends invite friends. The game makes the first-timer care about every lap.

Venues

Corporate events, fundraisers, fan zones. Structured fun that converts curiosity into fandom.

Casual viewers become fans through Pulse Cards. Bar regulars start following a driver because of a Squares pool. The games are the gateway.

Engineering

Technology and AI

ChatGPT and MCP Integrations

Speedway Squares and Replay Squares available as Model Context Protocol servers for AI assistants.

Real-Time Scoring Engine

Live race data feeds update scores instantly across every game type.

Custom Software Services

Web applications, mobile apps, database systems, and consulting. Built by the same team.

AI Platform Development

Custom AI integrations and model context servers built for event workflows.

The Vision

Small Steps. Larger Achievements.

It started with a Super Bowl squares app. A simple grid game that anyone could play from their phone. That was the first step.

Then came racing. Speedway Squares adapted the format for NASCAR stages. Track-specific experiences followed for Daytona, Talladega, Indy, and Charlotte. Each one tested a new idea: could structured participation work in motorsport?

It could. So we built more game types. Pulse Cards, pick'em, prop bets, caution clocks, lap leader challenges. Each one gave fans a new way to participate, and gave speedways a new reason to engage their audience.

The tools expanded. Speedway signup pages. Bar deployment kits. Fundraising replacements for the 50/50 raffle. ChatGPT integrations. Every product solved a specific problem. Every one worked on its own. And every one connected to the others.

TrackPulse is what happens when those steps add up. A parent brand. An engagement infrastructure. A technology partner for the organizations that run motorsport events, locally and beyond.

We did not start by building a platform. We built the pieces that made a platform inevitable.

Build With Us.

Whether you run a local speedway or a national series, the platform is ready. So is the team behind it.

Schedule a Strategy Call